It's all about KAYA today. Everyone wishes to be kaya, even those who are already kaya wish to be more kaya. So what is kaya?
Kaya is a Malay word which literally means rich. As in wealthy rich. However, this post is not about wealth or riches - someday, perhaps. But today, I'd like to share about this absolutely wonderful jam that I've made, which I didn't even plan to make in the first place but having spent a week scouring a bunch of Asian groceries in Paris with no results and being in dire need, I've come to the conclusion that the solution is simple:
make it myself!
Kaya or coconut egg jam - I call it a cross between jam and custard - is a popular breakfast staple in South East Asia, usually eaten with toast, much like strawberry jam or raspberry jam or any of your favorite preserves. When I was working in Penang, Malaysia many moons ago, I would have kaya toast with half-boiled egg for breakfast before I started the day. The bread would be sliced very thinly once they are toasted, a special skill in and off itself - try halving a slice of toasted bread horizontally without breaking it! The toast would be buttered, then smothered with a generous amount of kaya, sandwiched with another thin slice of toast and finally, a sprinkle of sugar would be added on the toast. Mr. KayaToast would then slice the bread into narrow strips and serve with a soft-boiled egg that was always cooked to perfection. Dipping my narrow strips of kaya toast into the silky soft egg (to which I'd usually add pepper and a tiny drop of soy sauce) was sheer bliss and a great way to start the morning.
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